FINANCIAL SERVICES CLIENTS

Merrill Lynch / Ameriprise / BNY Mellon / FINRA / Citigroup / Nasdaq / SalomonSmithBarney / Chase / 
American Express Financial Advisors / eTrade / Bank of America / Merrill Edge
FINRA
tv / print / digital

FINRA is the Financial Industry Regulatory Authority, an independent, not-for-profit organization with a public mission: to protect America’s investors by making sure the securities industry operates fairly and honestly.

FINRA exists to protect, educate and inform individual investors, so this integrated campaign was created to present the company as both expert and approachable.

Art Director: Florence Buchanan
Designer: Daniel Stark
Copywriter: Phil Kann
CITIGROUP
tv to announce the merger of Citibank, Travelers, SalomonSmithBarney, Commercial Credit and Primerica. 

Art Director: Florence Buchanan
Copywriter: Bill Kurth
Director: Leonardo Ricagni
Director: Leonardo Ricagni
MERRILL LYNCH
tv / print 

Art Director: Florence Buchanan
Copywriter: Bill Kurth
Director: Jeff Preiss