LATUDA – UNBRANDED AND BRANDED
The unbranded message for people whose depression medicine doesn't seem to be working.
Creative Director/Art Director: Florence Buchanan
Creative Director/Copywriter: Amie Hadden
Animation by The Mill
The unbranded version for caregivers.
The branded tv spot: MAYA'S STORY
VIDEO/TV CAMPAIGN: Silver Winner
LATUDA Maya’s Story (Sunovion, Team Life)
Director: Pam Thomas